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        <title>A Top 30 Stream of eZanga Press Releases (in MP3 format) via PRWeb</title>
        <link>http://www.prwebpodcast.com</link>
        <description>A Top 30 Stream of eZanga Press Releases (in MP3 format) via PRWeb</description>
        <managingEditor>podEditor@emediawire.com (PRWeb)</managingEditor>
        <webMaster>podMaster@emediawire.com</webMaster>
        <pubDate>Tue, 07 Oct 2008 00:25:56 -0700</pubDate>
        <category>eZanga</category>
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        <itunes:subtitle>A Top 30 Stream of eZanga Press Releases (in MP3 format) via PRWeb</itunes:subtitle>
        <itunes:summary>A Top 30 Stream of eZanga Press Releases (in MP3 format) via PRWeb</itunes:summary>
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          <itunes:email>podEditor@emediawire.com</itunes:email>
          <itunes:name>PR Web</itunes:name>
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        <itunes:author>PRWeb</itunes:author>
        <itunes:category text="eZanga" />
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                        <title>eZanga&#8217;s Traffic Advisors&#8482; takes Internet Fraud Head-On</title>
                        <link>http://www.prweb.com/releases/2007/10/prweb563664.htm</link>
                        <comments>http://www.prweb.com/releases/2007/10/prweb563664.htm</comments>
                        <description>eZanga, Inc., a Search Engine firm based in Middletown, DE, announces the official launch of Traffic Advisors&#8482;. [PRWeb Oct 30, 2007]</description>
                        <guid>http://www.prweb.com/releases/2007/10/prweb563664.htm</guid>
                        <pubDate>Thu, 25 Oct 2007 10:29:34 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/563664/eZanga_s_Traffic_Advisors_takes_Internet_Fraud_Head_On.mp3"
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                        <content:encoded><![CDATA[Middletown, DE (PRWEB) October 30, 2007 -- eZanga, Inc., a <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="Search Engine">Search Engine</a> firm based in Middletown, DE, announces the official launch of Traffic Advisors&#8482;. A beta version of the system came online earlier this year and proved to be a monumental success. Traffic Advisors allows eZanga&#8217;s search traffic, currently over 10 Billion searches each month and aggregated from the best search engines (outside of Google&#8482;, Yahoo, and MSN), to be fraud filtered through an effective proprietary system. In real time, Traffic Advisors blocks fraudulent traffic before it hits a customer&#8217;s site and before it charges their account. This one-of-a-kind system was designed by the founders of eZanga because of the growing threat of Internet advertising fraud.



For businesses wanting to connect directly with Internet users at their peak interest, keyword searches have grown into a multi-billion dollar business. And for good reason -- they work. But, since advertisers pay search engines on a &#8220;per-click&#8221; basis, and search engines pay out to various tributaries through a network, fraudulent click sources have become rampant. &#8221;It is an illusive theft. However, they are not invisible, and we backtrack straight to them,&quot; says Richard Kahn, CEO of eZanga and chief developer of Traffic Advisors, &quot;eZanga is developing a business model that excludes fraud from the very beginning; and our customers love it.&#8221;

Richard Kahn and Angel Pabon, Chief Executive Officer and Chief Operating Officer of eZanga, respectively, experienced the frustration of wasted money due to fraud. Several years ago, they were engaged in their own <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="online commerce campaigns">online commerce campaigns</a>. According to Kahn, &#8220;We would recognize that these campaigns were almost profitable and would have been so without the fraud. We confronted the search engines and there polite response was, &#8216;show us proof.&#8217;.&#8221; So they did. With nearly $600,000 per month in ad spends, they didn&#8217;t half-step their investigation. Kahn states that &#8220;We easily proved our cases with the search engines, thanks to the extremely thorough evidence that we provided.&#8221; 

After experiencing some of the largest credits ever offered by some of these search engines to any advertisers, Rich and Angel reasoned that it would be a valuable market tool if they could package the <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="anti-fraud">anti-fraud</a> process. That would allow other advertisers to benefit from Internet advertising without having to deal with fraud.

&#8220;That was the beginning of the past two years of writing the Traffic Advisors system&#8221; said Kahn. &#8220;We began using the system with a select few customers in early 2007 and their response was shocking to them, but not to us.&#8221;  Peter Fortin of Junk Your Junk Disposal Inc., who has been buying keyword search traffic from eZanga, was one of the early accounts. He states that eZanga is... &quot;the best thing that&#039;s happened to Junk-Your-Junk&#8221;.

While the traffic monitored by Traffic Advisors is culled from searches conducted outside of the big three search engines or Yahoo, Google and MSN, it&#039;s every bit as relevant for fraud protection as searches reported by the big three. Each comes from real people doing real searches. The cost of a click from the eZanga network is only a... To read the press release in full goto http://www.prweb.com/releases/2007/10/prweb563664.htm]]></content:encoded>
                        <itunes:author>Richard K. Kahn</itunes:author>
                        <itunes:subtitle>eZanga&#8217;s Traffic Advisors&#8482; takes Internet Fraud Head-On</itunes:subtitle>
                        <itunes:summary><![CDATA[Middletown, DE (PRWEB) October 30, 2007 -- eZanga, Inc., a <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="Search Engine">Search Engine</a> firm based in Middletown, DE, announces the official launch of Traffic Advisors&#8482;. A beta version of the system came online earlier this year and proved to be a monumental success. Traffic Advisors allows eZanga&#8217;s search traffic, currently over 10 Billion searches each month and aggregated from the best search engines (outside of Google&#8482;, Yahoo, and MSN), to be fraud filtered through an effective proprietary system. In real time, Traffic Advisors blocks fraudulent traffic before it hits a customer&#8217;s site and before it charges their account. This one-of-a-kind system was designed by the founders of eZanga because of the growing threat of Internet advertising fraud.



For businesses wanting to connect directly with Internet users at their peak interest, keyword searches have grown into a multi-billion dollar business. And for good reason -- they work. But, since advertisers pay search engines on a &#8220;per-click&#8221; basis, and search engines pay out to various tributaries through a network, fraudulent click sources have become rampant. &#8221;It is an illusive theft. However, they are not invisible, and we backtrack straight to them,&quot; says Richard Kahn, CEO of eZanga and chief developer of Traffic Advisors, &quot;eZanga is developing a business model that excludes fraud from the very beginning; and our customers love it.&#8221;

Richard Kahn and Angel Pabon, Chief Executive Officer and Chief Operating Officer of eZanga, respectively, experienced the frustration of wasted money due to fraud. Several years ago, they were engaged in their own <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="online commerce campaigns">online commerce campaigns</a>. According to Kahn, &#8220;We would recognize that these campaigns were almost profitable and would have been so without the fraud. We confronted the search engines and there polite response was, &#8216;show us proof.&#8217;.&#8221; So they did. With nearly $600,000 per month in ad spends, they didn&#8217;t half-step their investigation. Kahn states that &#8220;We easily proved our cases with the search engines, thanks to the extremely thorough evidence that we provided.&#8221; 

After experiencing some of the largest credits ever offered by some of these search engines to any advertisers, Rich and Angel reasoned that it would be a valuable market tool if they could package the <a href="http://advertising.ezanga.com/" onclick="linkClick( this.href );"  target="_blank" title="anti-fraud">anti-fraud</a> process. That would allow other advertisers to benefit from Internet advertising without having to deal with fraud.

&#8220;That was the beginning of the past two years of writing the Traffic Advisors system&#8221; said Kahn. &#8220;We began using the system with a select few customers in early 2007 and their response was shocking to them, but not to us.&#8221;  Peter Fortin of Junk Your Junk Disposal Inc., who has been buying keyword search traffic from eZanga, was one of the early accounts. He states that eZanga is... &quot;the best thing that&#039;s happened to Junk-Your-Junk&#8221;.

While the traffic monitored by Traffic Advisors is culled from searches conducted outside of the big three search engines or Yahoo, Google and MSN, it&#039;s every bit as relevant for fraud protection as searches reported by the big three. Each comes from real people doing real searches. The cost of a click from the eZanga network is only a... To read the press release in full goto http://www.prweb.com/releases/2007/10/prweb563664.htm]]></itunes:summary>

                        <itunes:category text="Business" /><itunes:category text="Business">
        <itunes:category text=" Business News" />
          </itunes:category><itunes:category text="Business">
        <itunes:category text=" Management &amp; Marketing" />
          </itunes:category><itunes:category text="Technology" /><itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
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                        <title>eZanga.com Launches iPod Giveaway-Promotion</title>
                        <link>http://www.prweb.com/releases/2006/3/prweb360236.htm</link>
                        <comments>http://www.prweb.com/releases/2006/3/prweb360236.htm</comments>
                        <description>Brand new 60GB iPods with video will be awarded to the members who refer the most new, active members to eZanga.com. [PRWeb Mar 21, 2006]</description>
                        <guid>http://www.prweb.com/releases/2006/3/prweb360236.htm</guid>
                        <pubDate>Mon, 20 Mar 2006 16:08:16 -0800</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/360236/eZanga_com_Launches_iPod_Giveaway_Promotion.mp3"
                                length="4078859" type="audio/mpeg" />
                        <content:encoded><![CDATA[(PRWEB) March 21, 2006 &#8211; eZanga (<a href="http://www.ezanga.com" onclick="linkClick( this.href );"  target="_blank">www.ezanga.com</a>), the answer to people seeking answers on the web, announces the launch of their newest contest: the iPod Giveaway. The three eZanga members who refer the most new, active members will receive a new 60GB iPod with video.

&#8220;Last month we gave away three Xbox 360&#039;s and our members loved it,&#8221; said Richard Kahn, CEO and co-owner of eZanga.com. &#8220;To keep the excitement going, we decided to give away iPods with video!&#8221;

To enter the Sweepstakes:
* Entrants need to be a member of eZanga
* It&#039;s easy to sign up; just visit <a href="http://www.ezanga.com/contest/register.php" onclick="linkClick( this.href );"  target="_blank">http://www.ezanga.com/contest/register.php</a>
* After registration, new members will receive their password via email. 
* Then they use the email address and password to log into eZanga.com&#039;s Member site. 
* And, Refer as many other people as possible!

The three members with the most new, active referrals will each get one brand new 60GB iPod with Video. There is no purchase necessary to enter or win. The contest ends April 30, 2006.

&#8220;Last month&#039;s Xbox 360 giveaway was quite the deal. It wasn&#039;t just an Xbox,&#8221; said Kahn. &#8220;The console came with two wireless controllers, an Xbox Live headset, component HD AV cable, Ethernet cable, Play and Charge Kit, and a Project Gotham Racing 3 game. The iPod giveaway is even sweeter. The iPods are the premium version, with the maximum 60GB capacity plus video, worth $399.&#8221;

About eZanga.com, Inc.
eZanga is a one-stop website: providing news, weather, email, phone directories, maps &#38; directions, horoscopes and even the lottery. The company is rapidly growing. According to ComScore Networks ranking at the Search Engine Strategies conference in New York in February 2006, eZanga is the 26th most visited portal on the web.  It&#8217;s dedicated to its users, promising no pop-ups and no spy-ware. The company has established an engine that pulls from multiple sources, giving a wide range of results to best satisfy customers&#039; requests. The website also provides key searches as well as related searches that makes the site easy to use. eZanga.com promises to continue bringing new services to its site and improve its user&#039;s experience.

Visit: <a href="http://www.ezanga.com" onclick="linkClick( this.href );"  target="_blank">www.ezanga.com</a>

# # #]]></content:encoded>
                        <itunes:author>Richard K. Kahn</itunes:author>
                        <itunes:subtitle>eZanga.com Launches iPod Giveaway-Promotion</itunes:subtitle>
                        <itunes:summary><![CDATA[(PRWEB) March 21, 2006 &#8211; eZanga (<a href="http://www.ezanga.com" onclick="linkClick( this.href );"  target="_blank">www.ezanga.com</a>), the answer to people seeking answers on the web, announces the launch of their newest contest: the iPod Giveaway. The three eZanga members who refer the most new, active members will receive a new 60GB iPod with video.

&#8220;Last month we gave away three Xbox 360&#039;s and our members loved it,&#8221; said Richard Kahn, CEO and co-owner of eZanga.com. &#8220;To keep the excitement going, we decided to give away iPods with video!&#8221;

To enter the Sweepstakes:
* Entrants need to be a member of eZanga
* It&#039;s easy to sign up; just visit <a href="http://www.ezanga.com/contest/register.php" onclick="linkClick( this.href );"  target="_blank">http://www.ezanga.com/contest/register.php</a>
* After registration, new members will receive their password via email. 
* Then they use the email address and password to log into eZanga.com&#039;s Member site. 
* And, Refer as many other people as possible!

The three members with the most new, active referrals will each get one brand new 60GB iPod with Video. There is no purchase necessary to enter or win. The contest ends April 30, 2006.

&#8220;Last month&#039;s Xbox 360 giveaway was quite the deal. It wasn&#039;t just an Xbox,&#8221; said Kahn. &#8220;The console came with two wireless controllers, an Xbox Live headset, component HD AV cable, Ethernet cable, Play and Charge Kit, and a Project Gotham Racing 3 game. The iPod giveaway is even sweeter. The iPods are the premium version, with the maximum 60GB capacity plus video, worth $399.&#8221;

About eZanga.com, Inc.
eZanga is a one-stop website: providing news, weather, email, phone directories, maps &#38; directions, horoscopes and even the lottery. The company is rapidly growing. According to ComScore Networks ranking at the Search Engine Strategies conference in New York in February 2006, eZanga is the 26th most visited portal on the web.  It&#8217;s dedicated to its users, promising no pop-ups and no spy-ware. The company has established an engine that pulls from multiple sources, giving a wide range of results to best satisfy customers&#039; requests. The website also provides key searches as well as related searches that makes the site easy to use. eZanga.com promises to continue bringing new services to its site and improve its user&#039;s experience.

Visit: <a href="http://www.ezanga.com" onclick="linkClick( this.href );"  target="_blank">www.ezanga.com</a>

# # #]]></itunes:summary>

                        <itunes:category text="Technology">
        <itunes:category text=" Tech News" />
          </itunes:category>

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
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