<?xml version="1.0"?>
         <rss version="2.0" xmlns:content="http://purl.org/rss/1.0/modules/content/"
                xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"><channel>
        <ttl>60</ttl>
        <title>A Top 30 Stream of TRUEADVANTAGE Press Releases (in OGG format) via PRWeb</title>
        <link>http://www.prwebpodcast.com</link>
        <description>A Top 30 Stream of TRUEADVANTAGE Press Releases (in OGG format) via PRWeb</description>
        <managingEditor>podEditor@emediawire.com (PRWeb)</managingEditor>
        <webMaster>podMaster@emediawire.com</webMaster>
        <pubDate>Mon, 01 Dec 2008 08:32:38 -0800</pubDate>
        <category>TRUEADVANTAGE</category>
        <image>
         <url>http://www.prweb.com/prwebrss.gif</url>
          <width>130</width>
          <height>49</height>
          <title>PRWeb Podcasts</title>
          <link>http://prwebpodcast.com</link>
        </image>
        <copyright>Copyright PRWeb International, Inc.</copyright>
        <language>en-us</language>
        <docs>http://blogs.law.harvard.edu/tech/rss</docs>

        <itunes:subtitle>A Top 30 Stream of TRUEADVANTAGE Press Releases (in OGG format) via PRWeb</itunes:subtitle>
        <itunes:summary>A Top 30 Stream of TRUEADVANTAGE Press Releases (in OGG format) via PRWeb</itunes:summary>
        <itunes:owner>
          <itunes:email>podEditor@emediawire.com</itunes:email>
          <itunes:name>PR Web</itunes:name>
        </itunes:owner>
        <itunes:author>PRWeb</itunes:author>
        <itunes:category text="TRUEADVANTAGE" />
        <itunes:explicit>no</itunes:explicit>
        <itunes:image href="http://www.prwebpodcast.com/prwebpodcast.jpg" />
<item>
                        <title>TrueAdvantage Delivers Qualified Leads with New Technology-Enabled Lead Generation System</title>
                        <link>http://www.prweb.com/releases/2006/6/prweb399748.htm</link>
                        <comments>http://www.prweb.com/releases/2006/6/prweb399748.htm</comments>
                        <description>TrueAdvantage 4.0 eliminates tedious research and gives sales professionals first-mover advantage. [PRWeb Jun 20, 2006]</description>
                        <guid>http://www.prweb.com/releases/2006/6/prweb399748.htm</guid>
                        <pubDate>Tue, 20 Jun 2006 10:01:12 -0700</pubDate>
                        <author>podcrew@extrahoop.com</author>
                        <enclosure url="http://prwebpodcast.com/pod/399748/TrueAdvantage_Delivers_Qualified_Leads_with_New_Technology_Enabled_Lead_Generation_System.ogg"
                                length="5537627" type="application/ogg" />
                        <content:encoded><![CDATA[Southborough, MA (PRWEB) June 20, 2006 -- TrueAdvantage announced today the availability of TrueAdvantage 4.0, its new innovative <a href="http://www.trueadvantage.com/corporate/sell_more.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> system.  The subscription-based solution leverages TrueAdvantage&#8217;s unique SmartTrigger technology to automatically mine the Internet and over 20,000 business information sources, structure that information, and filter it to deliver qualified leads directly to the salesperson at the earliest possible point in a prospect&#8217;s buying cycle.  



TrueAdvantage has become the definitive way to reach high-propensity-to-buy prospects.  This latest release makes it even easier for salespeople to quickly get maximum value from TrueAdvantage via improved ease of use, expanded profiling options, and leads from an additional ten million companies.  All new functionality is fully integrated with Salesforce CRM and CRM OnDemand (from Oracle, formerly Siebel).  TrueAdvantage currently enables salespeople at over 350 companies to contact the right person at the right time without time-consuming research and at a low cost per lead.

&#8220;TrueAdvantage 4.0 provides salespeople with real-time notification of specific &#8216;sales trigger events&#8217; that indicate a high propensity to buy their company&#8217;s products or services, and enough information about a particular prospect to initiate a conversation. The TrueAdvantage <a href="http://www.trueadvantage.com/corporate/power_of_trueadvantage.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> system works like a personal digital prospecting assistant,&#8221; explains Joe Petro, TrueAdvantage&#8217;s CTO and VP of Engineering.  &#8220;A salesperson can &#8216;set it and forget it.&#8217;  After initially configuring it for pertinent <a href="http://www.trueadvantage.com/corporate/power_of_trueadvantage.html" onclick="linkClick( this.href );"  target="_blank" title="sales triggers">sales triggers</a> and territory requirements, the salesperson automatically gets hot leads delivered via email, a portal, or directly within a CRM system.&#8221;

Among TrueAdvantage&#8217;s customers is Yahoo Hot Jobs!, where real-time leads are delivered directly into the company&#8217;s CRM system.  &#8220;Using TrueAdvantage, Yahoo Hot Jobs! has closed ten times more business than we did with alternative <a href="http://www.trueadvantage.com/corporate/how_trueadvantage_works.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> and research solutions,&#8221; said Erin Brockman, director of sales operations, Yahoo Hot Jobs!.  &#8220;TrueAdvantage worked closely with us to develop a profile of the ideal prospect, including identification of meaningful &#8216;sales trigger&#8217; events at targeted companies that indicate a high probability of buying what we sell.  Actionable real-time insights from TrueAdvantage help our sales team to get in early and make the sale.  It&#8217;s information that they never had before, despite extensive, time consuming research.&#8221;

Why TrueAdvantage Works 
TrueAdvantage enables salespeople to spend their time in front of prospects &#8211; not researching for <a href="http://www.trueadvantage.com/corporate/how_trueadvantage_works.html" onclick="linkClick( this.href );"  target="_blank" title="highly qualified leads">highly qualified leads</a>.  It helps them gain <a href="http://www.trueadvantage.com/corporate/first_mover_advantage.html" onclick="linkClick( this.href );"  target="_blank"... To read the press release in full goto http://www.prweb.com/releases/2006/6/prweb399748.htm]]></content:encoded>
                        <itunes:author>Christopher Patton</itunes:author>
                        <itunes:subtitle>TrueAdvantage Delivers Qualified Leads with New Technology-Enabled Lead Generation System</itunes:subtitle>
                        <itunes:summary><![CDATA[Southborough, MA (PRWEB) June 20, 2006 -- TrueAdvantage announced today the availability of TrueAdvantage 4.0, its new innovative <a href="http://www.trueadvantage.com/corporate/sell_more.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> system.  The subscription-based solution leverages TrueAdvantage&#8217;s unique SmartTrigger technology to automatically mine the Internet and over 20,000 business information sources, structure that information, and filter it to deliver qualified leads directly to the salesperson at the earliest possible point in a prospect&#8217;s buying cycle.  



TrueAdvantage has become the definitive way to reach high-propensity-to-buy prospects.  This latest release makes it even easier for salespeople to quickly get maximum value from TrueAdvantage via improved ease of use, expanded profiling options, and leads from an additional ten million companies.  All new functionality is fully integrated with Salesforce CRM and CRM OnDemand (from Oracle, formerly Siebel).  TrueAdvantage currently enables salespeople at over 350 companies to contact the right person at the right time without time-consuming research and at a low cost per lead.

&#8220;TrueAdvantage 4.0 provides salespeople with real-time notification of specific &#8216;sales trigger events&#8217; that indicate a high propensity to buy their company&#8217;s products or services, and enough information about a particular prospect to initiate a conversation. The TrueAdvantage <a href="http://www.trueadvantage.com/corporate/power_of_trueadvantage.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> system works like a personal digital prospecting assistant,&#8221; explains Joe Petro, TrueAdvantage&#8217;s CTO and VP of Engineering.  &#8220;A salesperson can &#8216;set it and forget it.&#8217;  After initially configuring it for pertinent <a href="http://www.trueadvantage.com/corporate/power_of_trueadvantage.html" onclick="linkClick( this.href );"  target="_blank" title="sales triggers">sales triggers</a> and territory requirements, the salesperson automatically gets hot leads delivered via email, a portal, or directly within a CRM system.&#8221;

Among TrueAdvantage&#8217;s customers is Yahoo Hot Jobs!, where real-time leads are delivered directly into the company&#8217;s CRM system.  &#8220;Using TrueAdvantage, Yahoo Hot Jobs! has closed ten times more business than we did with alternative <a href="http://www.trueadvantage.com/corporate/how_trueadvantage_works.html" onclick="linkClick( this.href );"  target="_blank" title="lead generation">lead generation</a> and research solutions,&#8221; said Erin Brockman, director of sales operations, Yahoo Hot Jobs!.  &#8220;TrueAdvantage worked closely with us to develop a profile of the ideal prospect, including identification of meaningful &#8216;sales trigger&#8217; events at targeted companies that indicate a high probability of buying what we sell.  Actionable real-time insights from TrueAdvantage help our sales team to get in early and make the sale.  It&#8217;s information that they never had before, despite extensive, time consuming research.&#8221;

Why TrueAdvantage Works 
TrueAdvantage enables salespeople to spend their time in front of prospects &#8211; not researching for <a href="http://www.trueadvantage.com/corporate/how_trueadvantage_works.html" onclick="linkClick( this.href );"  target="_blank" title="highly qualified leads">highly qualified leads</a>.  It helps them gain <a href="http://www.trueadvantage.com/corporate/first_mover_advantage.html" onclick="linkClick( this.href );"  target="_blank"... To read the press release in full goto http://www.prweb.com/releases/2006/6/prweb399748.htm]]></itunes:summary>

                        <itunes:category text="Technology" />

                        <itunes:duration>00:15:00</itunes:duration>
                        <itunes:explicit>no</itunes:explicit>
                        <itunes:keywords></itunes:keywords>
                        </item>
</channel>
</rss>