The mission of the Forum, sponsored by ClearSaleing and Search Marketing Now, is to define attribution management practices and methodologies.

Columbus, OH (PRWEB) October 20, 2008 - With the Kickoff Webcast for the Attribution Management Forum rapidly approaching, ClearSaleing has announced the Forum will have many influential names from the Internet marketing community in attendance. The goal of the Attribution Management Forum is to bring together the leading minds in the online advertising community in order to better identify, define and ultimately recommend better valuation practices and methodologies for measuring an ad's value.

ClearSaleing has announced that, among other influencers who will be in attendance, the Attribution Management Forum Kickoff Webcast will feature many of the most influential authors in the online advertising industry, including: David Rodnitzky, Vice President of Strategy for PPCAdBuying in San Francisco; Kevin Ryan, CEO of strategic consulting firm Motivity Marketing and chairman of the Search Engine Strategies Advisory Board; and David Szetela, founder and CEO of Clix Marketing.

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