A five day Thailand golf familiarization (FAM) trip for Australian travel agents has been successfully completed by the Tourism Authority of Thailand (TAT) and Golfasian. Golf travel operators from various Australian markets were introduced to the premier golfing available in Bangkok and Hua Hin; two of the top golf destinations in Thailand. Golf travel agents who participated on the golf trip expressed their great satisfaction with and impression about golf in Thailand. The Tourism Authority of Thailand (TAT) indicated that the success of the golf FAM would help to lift the profile of Bangkok and Hua Hin as year round destinations for Australian golfers. Golfasian is planning additional trips with golf travel agents and media representatives from other destinations.

Bangkok, Thailand (PRWEB) June 25, 2008 --

The Tourism Authority of Thailand (TAT) together with Golfasian have organized a five day golf familiarization (FAM) trip for Australian travel agents to Bangkok and Hua Hin that introduced them to the premier golfing available at these two Thai destinations. Golf travel representatives from the different Australian markets expressed their great satisfaction with and impression about golf in Thailand. The Tourism Authority of Thailand indicated that the success of the golf FAM would help to lift the profile of Bangkok and Hua Hin as year round destinations for Australian golfers.

Commenting on the trip, Anin Gujral, TAT Australia Marketing Officer, highlighted the importance of the golf FAM saying, "This is one of the major components of the Australia promotional campaign for Thailand. The golf FAM allowed the Australian agents to experience the world-class golf of Bangkok and Hua Hin, as well as the tourism, hotel, and resort facilities in both Thai cities. Our intention in scheduling this particular trip on the heels of the Thailand Travel Mart, a travel exhibition for the industry, was to leverage the excellent exposure received there, as well as welcoming new potential partnerships. The agent's positive feedback will help to promote Thailand golf tourism in Australia and further increase the fame of Thailand throughout the region."

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