Futurist to help musicians become brands at first US Conference on Music Entrepreneurship.

Brevard, NC (PRWEB) June 28, 2006 -- With a career in music being second in competitiveness only to professional sports, music industry innovator and futurist Gerd Leonhard (WWW.MEDIAFUTURIST.Com) plans to send a wake up call to "couch potato" musicians to release them from their passivity and help them become brands at the first US conference on music entrepreneurship. The Brevard Conference on Music Entrepreneurship (BCOME) will be held July 14-16, 2006, at the Brevard Music Center in Western North Carolina, one of the nation's leading music training programs.

"The biggest problem for musicians today is not that people are downloading their music for free. But that no one wants to download their music," says Leonhard, author of The Future of Music (Berklee Pree, 2005) and an advisor music companies and organizations worldwide, www. www.mediafuturist.com.

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