The 2010 Service Initiative was created by Evergreen Team Concepts to prepare businesses for the accompanying traffic expected from the Winter Olympic Games through high quality training in subjects ranging from image management, customer service, leadership and marketing.

Bellingham, WA (PRWEB) July 8, 2008 -- Evergreen Team Concepts specifically designed the 2010 Service Initiative to raise the skill levels of business owners, leaders and all employees throughout Whatcom County and its surrounding areas with the intention to gear up businesses for the expected surge of traffic accompanying the 2010 Vancouver Winter Olympics. Whatcom County is virtually halfway between Vancouver, BC and Seattle.


Henry Beeland, founder and CEO of Evergreen Team Concepts states, "Consumers, whether area residents, regional visitors, or international tourists are all looking for the same things; high quality products and services, ready availability of these products and services, and competitive costs to maximize their value. The 2010 Service Initiative offers all of these key factors to its members, which allows the membership to do the same for their customers. In today's marketplace, we need always remember that consumers look to us for a value-based experience. Through our cooperative effort, we can show business leaders how to make value a central part of this common culture."

2010 Service Initiative Membership includes:
•    Attendance in four 3-hour training workshops each year. Topics include customer service, leadership, marketing, image management, human resources, computer skills and team building.
•    Participation in web forums facilitated by national experts.
•    Subscription and inclusion in quarterly e-newsletters covering Winter Olympics related and business interest topics.
•    Business logos and website links included in each newsletter
•    Additionally marketing, networking, and promotional events for all members
Evergreen Team Concepts found, with close to 150 memberships, that businesses were joining the 2010 Service Initiative for the high quality training at a low price. Participants such as Sterling Health Plans, Alcoa and others not directly affected by the Olympics traffic joined primarily for the high quality training. The 2010 Service Initiative is subsidized for the business community through its sponsors: DreamMaker Bath & Kitchen, Hardware Sales, Hilltop Restaurant & Catering, Northwest Business Monthly and OfficeMax. The list of sponsors is growing as other businesses see the value of both participating in and supporting the 2010 Service Initiative.

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