PRESSfeed and Pheedo combine their RSS expertise to take feeds to a broader Web 2.0 audience

PASADENA, CA (PRWeb) December 5, 2006 -- Today at the Search Engine Strategies Chicago, Pheedo, the RSS marketing experts, and PRESSfeed, innovators of RSS in online PR and the social media environment, announced a strategic agreement that enables the two companies to combine their respective RSS expertise and offer clients a broader distribution and syndication of their online news content adding social media elements to the mix.

The recent BlueStreak study shows that RSS adoption figures are even higher than previously thought - 28 percent of web users read RSS feeds. As RSS feed adoption continues to grow savvy marketers are realizing that RSS is an effective method of reaching people who use the Web for information and news. 30 percent of large companies are adding RSS feeds due to customer demand, reports Jupiter Research.

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